robertnizigama

TIA is a fashion brand seeking to connect people around the world through shared memories of a journey into Afrika. From the negative connotation to an expression of love for Afrika, drawing on memorable memories of a life journey, a tour and a genuine desire to be part of a story. The brand was born in 2010 out of a desire to rekindle a fading memory, that of a suppressed identity. The brand logo symbolizes people’s journeys that all connect to a single homeland, Afrika.