Allokotes comes from the Greek word “allokotos", which means someone who deviates from the ordinary. It’s made of two parts:“allos” which means “other” and “koteo” which means “to hope differently”. Allokotes are those who see the world sideways, dream a little differently and embraces life on their own delightfully odd terms. The idea began with a tiny truth.. That we’re all a little Allokotes. And that’s not a bad thing. It’s just funny.

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