“Shot in the Heart of Melbourne” is a self-curated exhibition, cooperatively managed and staged by the featured photographers. Our...

Now in its 3rd year, Shot in the Heart of Melbourne is a Street Photography and Photojournalism exhibition that celebrates the decisive, and often indecisive, but always graceful moments that occur within our gritty, yet beautiful city.
As CONCRETE PLAYGROUND said of last year’s SITHOM:

“These photos are not just street style; they capture ephemeral moments — raw, unrehearsed and completely unique. Shot in the Heart of Melbourne is an artistic, candid homage to the people that bring this city to life each day.”
“Focusing on the cultural hub that our city is, the exhibition showcases beautiful captures from 40 different budding and enthusiastic artists and photographers… it is a must-see for anyone with an appreciation for urban photography.”
As if coinciding perfectly with the Melbourne Now Exhibition is not good timing, it also spans the Moomba weekend, and what could be more Melbourne than that?
Please download our poster and share it with your friends, on Facebook, Twitter and via email. Circulate our website far and wide, and do come to enjoy the visual nuances that make Melbourne such a wonderful, artistic city.


Following the success of “Shot in the Heart of Melbourne” in 2012 and 2013, we’re staging our cooperative exhibition, featuring street photography and photojournalism, shot in our much loved city, and displayed again at VAS in East Melbourne!
We’ve enlisted more Victorian photographers to join our regulars to share their take on life in Melbourne’s heart. This page is home to all of the images you can expect to see in their full glory when you come to this year’s exhibition in person, and you can view the last 2 year’s Virtual Exhibitions here:

                    SITHOM2012                     SITHOM2013


Victorian Artists Society : 430 Albert Street, East Melbourne Victoria, 3002
View on Google Map
Hanging Day: Wednesday, 5th March, 2014
Exhibition Open: Thursday, 6th to Monday, 17th March, 2014
Official Opening: Friday, 7th March, 2014, 7:00pm – 9:00pm
Gallery Hours on Official Opening Day: 10:00am – 9:00pm
Dismantling Day: Tuesday, 18th March, 2014
Weekdays: 10:00am – 4:00pm
Weekends:   1:00pm – 4:00pm

For the latest updates please refer to the SITHOM2014 Journals


In recent times it has seemed that this time-honoured, traditional art form of Street Photography has been overshadowed by the flood of the more contemporary staged, set-up, composite, digitally manipulated and heavily processed genres of photography. The digital camera and computer-based processing techniques have created a more “eye candy” style of photography, that tends to elbow its way to the front of exhibitions and competitions. Street Photography celebrates the art of capturing compelling subjects in the real world, presented in unadorned photographs.

There are many aficionados of traditional “street photography” who are very passionate about those fleeting images: taken outside in the real world; on the street; in the rain; on trains and trams; in shops and malls; where people are themselves, acting naturally; and where our unrehearsed lives happen every single day. Those who love this genre of photography know the feeling of elation when they capture something truly unique, fleeting, decisive and graceful.

Our exhibition showcases Street Photography & Photojournalism in Melbourne, by Melbourne & Victorian based photographers, as a way of honouring the beauty and meaning of our real world, as truthfully and artistically as possible.

  • Joined: July 2013


SITHOM Printing, Mounting, Framing and Hanging FAQ

  / It’s time to free your images from the screen, print them out for the exhibition and ready them for the walls, and to help you with that we’ve prepared this FAQ full of information about printing, mounting, framing and hanging for SITHOM. /   / * PRINTING /   / How many prints am I allowed to have? / As many as you can fit into your allocated area – which is m…
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The following links provide useful resources and background to the art of Street Photogrpahy: / Photographers Rights, General Privacy, and Copyright in Australia /   /   / The fundamentals of Street Photography in its purist form: / Street Photography by Larry Grayam /   /   / RedBubble journal honouring the genre of Street Photography & Photojournalism: / 50 Breathtaking…
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This overview is provided to ensure that the theme of the Shot in the Heart of Melbourne Exhibition is well understood by all Exhibitors. It is not like a general photography exhibition because it was conceived and created exclusively for Street Photography and Photojournalism and therefore does not include Contemporary Photography, Conceptual nor Digital Art Photography. This is not to say that …
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SITHOM2014 is now accepting photography submissions from its registered exhibitors. /   /             /   / PHOTOGRAPH SUBMISSIONS PROCEDURE / For an Exhibitor’s photographs to be accepted into SITHOM2014, they must follow the procedure below: / * Send an email to <<sithom2014@gmail.com>> requesting a “Hangin…
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