I asked an employee at Barnes and Noble for a blank piece of paper. He kindly gave me a sheet from a very old one-a-day sports fact calendar. In my pocket I had a ballpoint pen and a Sharpie. I used the pen on the blank side, drawing the character and some of the mist coming off of him. Then I used the Sharpie on the word side to give him a strange background to go with the words showing through. I liked how it had a sort of… spooky, Goth graffiti feel to it.