


Periodic table of startup KPIs “Monthly Active User (MAU)” Sticker

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$1.56 when you buy any 10+
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$2.34
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- Decorate and personalize laptops, water bottles, and more
- Removable, kiss-cut vinyl stickers
- Super durable and water-resistant
- 1/8 inch (3.2mm) white border around each design
- Matte finish
- For orders with 2+ small stickers, they will be printed in pairs with two stickers on one sheet to reduce sheet waste
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Periodic table of startup KPIs “Monthly Active User (MAU)”
Track your app's growth with Monthly Active Users (MAU)!
In the dynamic world of app startups, understanding user engagement is crucial to ensure scale and success. Enter Monthly Active Users (MAU), a key APP KPI that measures the number of unique users who interact with your app each month. Wrapped in a vibrant shade of blue, this metric symbolizes clarity and growth.
Color Vibe: MAU's bright blue color represents insight and vitality, making it a standout in your metrics toolkit. It serves as a visual reminder of the importance of monitoring user activity to drive engagement and growth.
The Gist:
In the competitive app market, keeping an eye on user activity is essential to understand engagement and retention. MAU measures the total number of unique users who interact with your app within a month and provides insights into user behavior and app performance. This metric helps you identify trends, optimize user experience, and measure the effectiveness of your marketing efforts.
Why MAU is important:
Imagine you're launching a new feature and want to assess its impact. MAU provides a clear picture of how many users are actively using your app and highlights growth or potential areas for improvement. By focusing on MAU, you can ensure your app remains relevant and engaging to users. This focus not only improves user retention, but also attracts investors looking for apps with a solid user base and growth potential.
Perfect for:
App startup founders tracking user engagement
Product managers measuring the impact of new features
Marketing teams evaluating campaign effectiveness
Business analysts identifying user trends and behavior
Bring MAU into your workspace:
Hang this vibrant blue KPI poster in your office, home office, or startup hub to put the focus on tracking and increasing monthly active users. Let MAU be the constant reminder that user engagement is key to your app's success and growth.
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