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THE RAREST. One of only four Northern White Rhinos remaining in Africa

Neville Jones

Wheelers Hill, Australia

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Artist's Description

All Rhinos are endangered to some extent and all for the same reason. But the Northern White Rhinoceros (Ceratotherium simum cottoni), extinct in the wild, represents two opportunties for YOU. Firstly, you may wish to go see these beautiful creatures, literally before it is too late. You can do that at the Ol Pejeta Conservancy in Kenya.

Secondly, and more importantly, you can help save them by a direct action which wont cost you a cent.

A Rhino’s horn is made of keratin just like your hair and fingernails. But there is a totally unfounded belief in China and Vietnam, that ground Rhino horn has specific medicinal properties. That belief is strong and growing in Vietnam, where a politician went public with his claim that Rhino horn cured him of Cancer. Consequently, Rhino horn is now worth more than gold.

In impoverished regions of Africa, the lure of life-changing rewards for a single horn motivates all manner of people, black and white to risk being shot on sight if suspected of poaching. More than 20 poachers have died this way so far this year but successful prosecutions of the many people up the chain are rare.

So how can you help? With your influence to engage the thinking youth of Asia.

600 Rhinos have been slaughtered for the compressed hair that comprises their horns so far this year. Supply-side measures to protect Rhinos are not working. We must interupt the demand.

The educated youth of Asia can stop this mindless genocide by influencing their elders but they first need to be aware of the problem and it’s cause.

So please, send this message to anybody you think can directly or indirectly, even by a long chain of connections, influence the people who are wasting vast sums of money on fingernail material with no medicinal value. Those people are responsible for the elimination of 90% of all Rhinos since the 1970’s.

It may already be too late for the Northern White Rhino but the Southern White and the Black Rhino CAN be saved if we DO something about the demand.

Featured in Animals of Africa
Featured in African Beauty

Sony SLT-A77
Sony 70-200mmF2.8 @ 110mm
1/750sec @ f/4 ISO-200

All of my proceeds from the sale of this image will be sent to the Ol Pejeta Conservancy.

Artwork Comments

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