six questions, one answer by Lucan Industries

T-Shirts & Hoodies

Clothing Style:
Available to buy on…

I made this with a fineliner and a piece of paper. It’s possible it’s a breach of copyright even though I always write in shapes. If I disappear it’s because a shoe corporation has eaten me for breakfast.

Here’s a detail, and below I’ve written out the text because I’m in a good mood.

What happened to the days when we only replaced things that were broken, beyond repair? Where does our desire to replace new with newer stem from? How are we so easily convinced that our lives are barely worth living without those extra inches of plasma, that additional megapixel, or another twenty gigabytes of space in which to store the remnants of our increasingly digital lives? To bastardise Victor Papanek, what is this vicious, unhealthy desire to consistently spend money we don’t have on things we don’t need in order to impress others that don’t care? How can we let multi million dollar corporations sell our individuality back to us through a mass produced, sweat shop constructed pieces of apparel? Have we found total freedom or absolute disconnect?
Answers on a postcard to the usual address.


  • Jason Moses
    Jason Mosesalmost 7 years ago

    Love the anti-copyright-breach layout and the fact that you actually use pen. Well done.

  • Scott Robinson
    Scott Robinsonalmost 7 years ago

    I was just discussing the theme behind this tho other day.. I have no answers.

    Excellent design, you`re the typography master.

  • animo
    animoalmost 7 years ago

    amen to that! very cool

  • sjem ©
    sjem ©almost 7 years ago

    So good.

    This is a typographical masterpiece. No really I mean that. It is.

    I’m off to buy a new iPod.

  • sjem ©
    sjem ©almost 7 years ago


  • Lucan Industries
    Lucan Industriesalmost 7 years ago

    Of course you’re kidding, you’ve already got it.

  • Danny
    Dannyalmost 7 years ago

    hmmmm… this is why you’ve been quiet for so long
    2 in one day and learning to write sober must have been a bastard.
    YOu seem to be wrestling with larger demons every day but kudos to you for attacking them head on.
    Refer your other Tee posted today regarding your talent.

  • sjem ©
    sjem ©almost 7 years ago

    Actually, I am still using an ancient Bakelite transistor radio [it’s black of course]. I carry it around on my back, connected to a 33Mhz 286 with a 30mb hardrive and 4096k RAM. For added aural texture I am running the sound through a valve pre-amp wired using copper cables wrapped in silk thread. The unit is powered by a mechanical flywheel and a small windmill.

    The morning walk into work can be quite tiresome.

  • blacksesameseed
    blacksesameseedalmost 7 years ago

    ooh this is good. Nice questions.

  • betelnut
    betelnutalmost 7 years ago

    Seriously Good Mr Lucan.

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