Floor That Chevy

Photographic Prints


Joined July 2011

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Sizing Information

Small 12.0" x 8.0"
Medium 18.0" x 12.0"
Large 24.0" x 16.0"
X large 30.0" x 20.0"


  • Superior quality silver halide prints
  • Archival quality Kodak Endura paper
  • Lustre: Professional photo paper with a fine grain pebble texture
  • Metallic: Glossy finish and metallic appearance to create images with exceptional visual interest and depth


Artist's Description

1948 was a year of unparalleled transition for America and the World. The doldrums of the Great Depression and the turmoil and devastation of World War 2 were behind us. What lay ahead would be the greatest economic expansion and creation of wealth in modern history. The world was on the move and the speed of change was accelerating. Nothing embodied the movement better than this 1948 Chevrolet Coupe with its smooth lines and streamlined styling. The greatest decade of automobile design was just ahead. Chrome and color would become the symbols of optimism for a generation in pursuit of a dream. The voice of youth would echo rebellion from the High School halls of Philadelphia to the Drug Store Soda Shops of Memphis. It was the gestation period of what would be two decades of great cultural and social change. So floor that accelerator boy, and point that Chevy to the horizon because the good times are about to roll.

Canon 5D Mark2, EF 24–105mm 1:4 lens
Photoshop CS5

This is a composite of three images including the car, sky, and ground. The car was photographed at a car show with natural light only. An overcast sky created softer shadows and better detail than would be expected from bright sunlight. I removed the rear bumper and recreated the rear end by cloning and painting. This really emphasized the streamlining of the car design. I chopped the roof and lowered it by about 20%, and I made the wheel rims larger. This gave the car a more contemporary styling yet retained the spirit of the original design. I made the car interior mostly black and cut out the windshield. Then I made a mask for the side windows and dropped in a piece of the sky, and made it transparent. The sky background has a zoom blur and is erased at the right end to reveal a solid black layer underneath. The ground under the car was treated with a zoom blur. I had to increase the canvas size to the left of the car so the vanishing point on the zoom blur would match the perspective of the car. Once achieved, I cropped the image to its original size. I moved brightness and contrast throughout the image to get the full range gray scale, which I feel, is critical to a good B&W image.

Story and Image
©2011 Flyrod Productions

Artwork Comments

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