When a design goes viral... by Diesel Laws

I’ve been waiting….

Sometimes you don’t know which design will win hearts. Sometimes you just have to design it to see if others enjoy it as much as you do. Then occasionally, a lot of people seem rather interested in your design…

I was alerted by my Twitter search that Insanely Gaming shared my design (and even included the link back to the shirt – thanks mate!).

It’s so nice when one person shares your design – but incredibly awesome when hundreds do…(this image is the lowest quality I could make it)

Now I didn’t just put this up to celebrate myself, I wanted to point a few things out.

1. Many views does not always equate to many sales. (I haven’t sold many of these designs yet)

2. Low sales aren’t an issue if 1000+ people have seen/shared your work. The network effect by your name being ‘out there’ is huge. Sure I may not sell many of these designs right away, but I have already seen an increase in my other shirts and a few people have even signed up to my latest startup http://barkles.com ! Also, if your name is everywhere you have a much better shot at getting work in the field you are known for.

3. Stop worrying about your own copyright. Let your designs be shared and seen. Your name is more important than your craft – just ask Paris Hilton, Britney Spears, Charlie Sheen etc – What do they do again? If you create amazing designs they will be shared/copied and redesigned. ACCEPT IT. If you still don’t believe me then answer this question: How long do you think computer games would have lasted without ‘illegal’ fan art?

4. Be patient. I created this design over 6 months ago.

5. It just takes one. Thousands may see your designs but it only takes that one person to share it to their friends…who share it to their friends etc.

I hope this gives you a few tips to getting your artwork seen by many.

- Diesel Laws
Check out my startup: Barkles.com – The Place For Short Debates.