4386 views ~ Greeting Card Sold 30 Dec 2012
featured in “Inspired Art”, “50s, 60s & 70s cars” & others
photography: Sabine A. Rusted
The Creative Minds
my Beloved Beetle “Mariechen”
The Beetle is an economy car produced from 1938 until 2003. It features an air cooled rear engined rear wheel drive. In the 1950s, it was more comfortable and powerful than most European cars, having been designed for sustained high speed on the Autobahn, and ultimately became the longest-running and most-produced automobile of a single design. It remained a top seller in the US, even as rear-wheel drive conventional subcompacts were refined, and eventually replaced by front-wheel drive models. Its success owed much to its extremely high build quality, and innovative, eye-catching advertising.
Mexican production began in 1955. In 1964, they began to be locally produced. Electronic ignition was featured in 1988, a catalytic converter in 1991 (as required by law), as well as electronic fuel injection, hydraulic valve lifters, and a spin-on oil filter in 1993. The front turn signals were located in the bumper instead of the Beetle’s traditional placement on top of the front fenders. Starting in 1995, the Mexican Beetle included front disc brakes and front automatic seat belts, and starting with the 1996 model, the chrome moldings disappeared leaving body colored bumpers and black moldings instead.
In mid-1996, front disc brakes, automatic seat belts, right side mirror, velour upholstery & optional metallic colors were introduced.